IMARC Group has recently released a new research study titled “South Korea Meat Market Report by Product (Chicken, Beef, Pork, Mutton, and Others), Type (Raw, Processed), Distribution Channel (Supermarkets and Hypermarkets, Departmental Stores, Specialty Stores, Online Stores, and Others), and Region 2025-2033”, offers a detailed analysis of the market drivers, segmentation, growth opportunities, trends and competitive landscape to understand the current and future market scenarios.
South Korea Meat Market Overview
The South Korea Meat Market size of USD 27.2 Billion in 2024 and is forecasted to grow to USD 49.0 Billion by 2033. The market is expected to expand at a CAGR of 6.08% during the forecast period of 2025-2033. Growth is driven by increased consumer demand for high-quality meat products, government support for food security, expanding distribution networks, and the rising popularity of convenient and precooked meat products.
Study Assumption Years
- Base Year: 2024
- Historical Year/Period: 2019-2024
- Forecast Year/Period: 2025-2033
South Korea Meat Market Key Takeaways
- Current Market Size: USD 27.2 Billion in 2024
- CAGR: 6.08% (2025-2033)
- Forecast Period: 2025-2033
- Rising disposable incomes and changing consumer preferences drive demand for premium meat products such as Wagyu and Hanwoo beef.
- The trend toward convenient, ready-to-eat (RTE) meat options is growing due to busy lifestyles and an increased number of single-person households.
- Processed meat products like marinated meats and pre-cooked sausages are increasingly popular, supported by the rise of e-commerce platforms.
- Consumer awareness on environmental and health impacts is encouraging sustainably and ethically produced meat.
- The market faces challenges from regulatory hurdles, environmental pressures, and competition from alternative proteins.
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Market Growth Factors
The South Korea meat market growth is substantially influenced by rising disposable incomes and evolving consumer preferences. There is an increased appetite for high-quality, premium meats including Wagyu and Hanwoo beef, which strengthens market growth. Busy lifestyles and an increase in single-person households have heightened demand for convenient, ready-to-eat meat options, aiding market expansion. Consumers are willing to pay premiums for superior taste, texture, and nutritional value, which fortifies growth projections.
The surging demand for processed meat products, such as marinated meats and pre-cooked sausages, is propelled by the expanding influence of global culinary trends and the rapid rise of e-commerce channels. These distribution platforms make it easier for consumers to access a diverse range of meat products, thus enhancing market reach. The COVID-19 pandemic accelerated demand for convenient meal solutions prepared at home, bolstering processed product sales and market share.
Sustainability and ethical meat production are becoming key growth drivers as consumers increasingly acknowledge environmental impacts and animal welfare concerns. South Korean innovations such as growing beef cells in rice grains reflect advancement toward sustainable protein sources. Producers are adopting traceability and welfare-improving practices, and alternative proteins like plant-based and lab-grown meats are gaining attention. These trends expand market scope and consumer acceptance.
Market Segmentation
Breakup by Product:
- Chicken: Affordable, versatile, and healthy, chicken is widely consumed in various forms and remains a staple.
- Beef: Premium varieties like Hanwoo and imported Wagyu are coveted for rich flavor and tender texture.
- Pork: Integral to Korean cuisine with dishes like samgyeopsal and bossam driving demand.
- Mutton: Less common but holds niche appeal among ethnic communities and gourmet enthusiasts.
Breakup by Type:
- Raw: Fresh cuts of chicken, beef, pork, and mutton preferred for home cooking and traditional dishes.
- Processed: Includes marinated, pre-cooked, and ready-to-eat options, popular for convenience and timesaving.
Breakup by Distribution Channel:
- Supermarkets and Hypermarkets: Major channels offering variety and competitive pricing.
- Departmental Stores: Upscale shopping environment with premium and specialty meat products.
- Specialty Stores: Focus on curated premium, organic, and gourmet meats with personalized service.
- Online Stores: Convenient access to diverse products, supporting busy lifestyles and broader reach.
- Others: Not detailed in the source.
Breakup by Region:
- Seoul Capital Area: Largest and most densely populated, driving significant demand fueled by high spending and diverse preferences.
- Yeongnam (Southeastern Region): Industrial hub with strong meat demand and active tourism sector.
- Honam (Southwestern Region): Agricultural heritage with steady demand and increasing premium meat interest.
- Hoseo (Central Region): Strategic location with growing urbanization and expanding middle class.
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Regional Insights
The Seoul Capital Area is the dominant region in the South Korea meat market, driven by its status as the largest and most densely populated metropolitan zone. It experiences significant demand for both raw and processed meat, supported by high consumer spending, diverse culinary preferences, and a thriving food service industry. This region strongly influences overall market dynamics and growth.
Recent Developments & News
In May 2024, South Korea established a "regulation-free special zone" (RFSZ) to accelerate innovation in cultivated meat. This zone offers food tech firms regulatory exemptions allowing faster research and development in cellular agriculture projects, reflecting the country’s commitment to fostering sustainable protein alternatives.
Key Players
- CJ CheilJedang Corporation
- Dongwon Home Food Co. Ltd. (Dongwon Enterprise Co. Ltd.)
- Sajowon Co. Ltd.
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IMARC Group is a global management consulting firm that helps the world’s most ambitious changemakers to create a lasting impact. The company provide a comprehensive suite of market entry and expansion services. IMARC offerings include thorough market assessment, feasibility studies, company incorporation assistance, factory setup support, regulatory approvals and licensing navigation, branding, marketing and sales strategies, competitive landscape and benchmarking analyses, pricing and cost research, and procurement research.
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